Things to Do Before Applying for Google Adsense

Things to do Before Applying for Google Adsense

*This post may contain affiliate links. Please see my disclosure.

Why Use Google AdSense?

Google AdSense is one of the ad networks that is new blog friendly, but there are some things you need to do before applying for Google AdSense.

AdSense is one of the popular ways to monetize a new blog, and one that many new bloggers go to when first starting out blogging. It is also one of the oldest contextual advertising programs out there on the internet.

However there are other networks that can bring in better revenue, but those networks are for established blogs that have a high number of unique visitors and page views per month. Adsense is the new blog friendly ad network.


Is AdSense the Same Thing as AdWords?

Many people seem to thing that Google AdSense is the same thing as Google AdWords.

These are two different things.

AdSense is for site owners that want to show ads on their website.

AdWords is for advertisers who want to advertise their products or services through Google.


What You Need to do Before Applying to Google Adsense

Things You Need to do Before Applying for Google Adsense

  • Have a Google Account
  • Have a Privacy Policy
  • Have an About Me Page
  • Have a Top Level Domain
  • Have Good Quality Content
  • Optimize Your Content Pages
  • Have a Contact Page
  • Have Organic Traffic
  • Don’t Have Prohibited Content
  • Have an Old Enough Domain
  • Be at Least 18 Years Old

Have a Google Account

In order to apply for Google AdSense, you need to have an account with Google. If you do not have one yet you can sign up here.

Have a Privacy Policy

Without a privacy policy Google will reject your AdSense application.

It is a requirement by Google and it also helps show that your website is legit and not a scam. This is one of the first things that Google will check for when reviewing your AdSense application.

Create an About Me Page

Just like the privacy policy, an about page is also required to get approved.

Also just like the privacy policy this shows that there is someone behind the blog and it is not a scam.

Have a Top Level Domain

You want to make sure you have your own domain name. While having your own domain name is not a requirement of Google AdSense, it will help you in the approval process.

Having your own domain name shows that you are serious about your website and business. This not only shows this to Google but also your readers.

If you don’t have a domain name yet, Namecheap.com is a great site to use to get a domain name, and they’re cheaper than GoDaddy.

Have Good Quality Content

Having good high-quality content on your blog or website is a very important thing to do before applying for Google AdSense.

Google loves high-quality content for both their search results and for a place to display their advertisements from AdSense.

Make sure that your site’s content is unique, original, useful, and informative. Copying other sites will get you declined for AdSense.

Also make sure that your content is long enough, and does not have many grammar mistakes.

Optimize Your Content Pages

Make sure that your blog posts have a unique Meta Title and Description tags. These help search engine and other bots crawl the site and determine what the page’s content is about.

An easy way to have this on your blog is to use Yoast SEO WordPress plugin. This plugin has meta description and tag customization for each page and post you have.

Create a Contact Page

Having a Contact page shows the person reviewing your site for Google AdSense that you care about responses and staying in contact with those that view your site.

Have Organic Traffic

In order to be approved by Google for AdSense you must receive organic traffic. This means that your traffic isn’t paid for traffic.

You need to have traffic from sources like social media, direct sources such as from your email lists, or search engines.

Make Sure You Don’t Have Prohibited Content

AdSense will not approve sites with or being about: adult content, copyrighted content, drugs and/or alcohol, hacking, violence, weapons, and other illegal content.

If your site falls under any of these subject then you will not be approved for Google AdSense.

Check Your Domain Name’s Age

For accounts that are in certain countries Google requires that the domain be a couple of months old.

If your account is from the Middle East, China, India, or Pakistan that number increases to a domain that is at least 6 months old.

Be at Least 18 Years Old

Google requires all account holders for AdSense be at least 18 years old.


Common Reasons Websites are Rejected by Google AdSense

  • No Privacy Policy
  • No Contact Page
  • No About Page
  • Only having paid traffic
  • No high quality content
  • Violating the AdSense TOS
  • Using copyrighted material
  • You are under 18
  • You already have another AdSense account

Things That are Still Undetermined for AdSense Requirements

Minimum Number of Posts

There are some sites that say there is a minimum number of posts you must have in order to be approved for AdSense.

The magic number however, is still undetermined. Some sites say 10 – 15, others say 30, while another will say they got approved with just 3 posts. So as you can see this doesn’t seem to be a major factor in the approval process.

Just make sure even if you have a few posts, that the post have quality content that is not copied. And make sure that the content you do have is long. A site with four 300 word articles might not looks as favorable in the application process as a site with 3 1500+ word articles.

Minimum Number of Visitors

Just like the number of posts this is a requirement that many people say is there but the reported numbers from people approved vary so widely it’s hard to say that this is an actual requirement.

When it comes to visitors just make sure that you have organic traffic and don’t rely solely on paid for traffic to your site.


What Should You Do If You Are Not Approved for AdSense?

If your application for Google AdSense is rejected, you will receive an email that will explain the reason you were not accepted to AdSense.

If you are unsure of the reason given in the email, you can go to the Google AdSense Help Community and see what others with similar explanations have done to get their sites approved after rejection from AdSense.

You can also just Google the reason for the rejection. You will probably find others with the same reason and the things they did before re-applying to AdSense.

Remember you can keep reapplying for Adsense. But make sure you have made the corrections needed in order to be approved that were outlined in the email you had received.


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What you need to do before you apply for google adsense.

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